Is ad spend included?

No. Ad spend is separate and goes straight to Meta, not through me. The minimum is $300 a month, and the ad account stays in your name.

No. Every plan is month to month. If it isn't working for you, you can stop.

Do I have to be on camera?

No. I film your work, your crew and your space. If you want to be in the videos, that's great, but you don't have to be.

Do you do commission?

For businesses that qualify, yes. Qualifying comes down to your business and how your sales are tracked, so ask about it on our first call.

Yes. Base Camp is $600 a month. You get about an hour of filming, three videos and one ad campaign with a lead form.

What area do you serve?

Ads and content are for Pittsburgh and the surrounding areas, since I shoot on site at your business. Websites, I build for businesses anywhere in the US.

Pittsburgh-based I film on site Month to month

Ads, Content and Websites for Pittsburgh Businesses

You run the business. I get it seen.

I film your business on site, turn it into ads and posts for people near you, and build the website they land on. Ads and content are for the Pittsburgh area. Websites, I build for anyone in the US.

See plans and pricing Fill out the form

What ads actually do for you

Here's what a real campaign does for a business like yours.

Reach
Ads show your best video to people near you who've never heard of you.
Follow up
They follow up with the people who watched.
Contact
They make it easy to reach you with a short form that lands on your phone.

Boosting a post is built for likes.

A real campaign is built for calls.

How it works

Here's what the first month looks like on any plan.

A quick call

We talk about your business, who you want to reach and which plan fits. If none of them fit, I'll tell you.
An on-site shoot

I come to your business and film your work, your crew and your space. You don't have to be on camera.
Content goes live and the ads run

I script and edit the videos, post them and launch the campaign. You keep running your business.
Results check-ins every month

Base Camp gets a monthly email report. Ascent and the Summit plan get a monthly strategy call.

Plans and pricing

Three monthly plans for ads and content. Every plan is month to month. Ad spend is separate, paid straight to Meta, with a $300 a month minimum.

Base Camp plan

$600a month

Gets real customers seeing your business through ads, without you lifting a finger.

Start with Base Camp

Most common pick

Ascent plan

$1,200a month

Keeps your ads running and your page active every week, so customers see you're busy and trusted.

Start with Ascent

Summit plan

$2,000a month

Handles your entire online presence, from strategy to posting to ads, so you can just run your business.

Start with the Summit plan

See everything each plan includes

Need a website instead? Custom websites start at $900. It's a one-time build, with 50% up front and 50% when it launches, for businesses anywhere in the US.

See website services

Why Summit

I film on site at your business

Your ads show your real work, your real crew and your real space. None of it is stock footage.

I'm local to Pittsburgh

Ads and content are for the Pittsburgh area, so I can be at your business in person instead of on a call from three states away.

Every plan is month to month

There's no contract. If it isn't working for you, you can stop.

I tested this on my own content first

I've grown a channel to 3,000 subscribers, with videos that hit 350K and 450K views, and the 3rd video on a separate account hit 100K.

Those are my own channels, not client results.

2 Weeks

Avg. Turnaround

100%

Client Ownership

50% Up Front

50% when it launches

Three reasons people leave your small business website and call someone else

Outdated website

A customer pulls up your site on their phone. It looks like it hasn't been touched since 2016. They don't think "maybe the service is still good." They think "this business might not even be open anymore." And they hit the back button.

No call to action

Your website has all this information about your business but no obvious next step. No button. No phone number in their face. So the visitor reads a little, shrugs, and leaves. They were ready to buy. You just didn't ask.

Confusing layout

Walls of text. Random fonts. Five different colors that don't go together. The customer can't figure out what you actually do in the first ten seconds, so they bounce. A confused visitor never becomes a customer.

What your website should be doing for you

A website that makes people think "this company has their act together" within three seconds of landing on it. That's the difference between a site that sits there and one that books work.

Built to convert

Your phone number, your best testimonial, and a "book now" button placed exactly where someone's thumb lands on a phone screen. Not buried in a footer. Not hiding behind a menu.

Looks like you charge more than you do

Clean layout, real photography, intentional whitespace. Visitors assume you're the established, premium option in your market. That perception alone wins jobs before you even pick up the phone.

Mobile-first, always

Over 60% of your visitors are on their phone. If your site makes them pinch-zoom or squint, they're gone. Every Summit site is built for the screen your customers are actually using.

Loads before they lose patience

Slow sites lose visitors and rank lower on Google. Your Summit site loads in under two seconds. Fast enough that people stick around, and Google notices.

Same business. Different first impression.

Drag the handle to compare the old layout with the redesigned hero: full width, matched framing.

Before After

Outdated small business website layout before redesign by Summit Website Development

Modern high-converting website redesign by Summit Website Development Pittsburgh

See the work

E-commerce stores, service businesses, and product brands. Every website redesign and new build is custom from scratch to match the business it represents. No templates, no shortcuts.

HAVEN · luxury real estate

NOIRE luxury perfume demo website by Summit Website Development

NOIRE · niche perfume house

AETHER · private aviation

Browse the full portfolio

Custom Web Development Without the Agency Markup

Most agencies quote you $5,000 to $15,000 and then hand your project to a junior designer you'll never talk to. I charge a fraction of that. I'm the only person who touches your site. You talk directly to the person writing the code. No project managers. No game of telephone. Affordable custom web development, without the agency markup.

See what Summit builds

Simple website terms. No surprises.

50% to start, 50% when your site goes live. If the first draft doesn't feel like “that's my business on a good day,” we keep pushing, without nickel-and-diming you. Straight talk, clean files, and a site you can hand to anyone with confidence.

✓ Unlimited revisions until you're genuinely happy with it
✓ 50% up front, 50% at launch. No surprise invoices, and no monthly fee on the site itself.
✓ You own everything: files, code, content. No monthly ransom.

Tell me about your project

About Summit

One person, no agency, no middlemen. I'm Liam Bucklen. I run ads, make content and build websites for small businesses from Pittsburgh. I got tired of watching good businesses lose customers to bad websites and quiet social pages. Now I fix both.

Read the full story

Straight answers

Questions I get before people fill out the form. Figured I'd save you the typing.

Let's get your business seen

Tell me about your business and what you need, whether that's ads, content or a website. I reply within 24 hours with an honest take. No sales pitch, no drip campaign.

I take on a few clients at a time, so every business gets my full attention.

Fill out the form Call 412-509-1123